Sculpture series 'Approximations' (2012–ongoing), is an attempt to visualize new consumer products for the techno-economic expansion that will inevitably follow the current global financial and environmental crisis. Instead of displaying the formal elements and design of these future products, I propose the emotional/neurochemical reactions that they might trigger in the human psyche. My tools are both the Internet and a neurological bridge to our ancestral realities – my brain. Something about the expressivity of other animals triggers my forecasting mind when I look at a penguin couple symmetrically arching their backs, a mother giraffe bonding with her baby, a beluga whale smiling at the camera … I then isolate these visual signals, printing them on aluminium and presenting them as commercial cut-out displays. In the future the display and consumer technologies will be approaching closer to the type of emotional and sensory intensities that interacting with or observing animals gives us today.